Maximizing trailer utilization with Road Ready
How a leading trucking carrier increased efficiency and optimized capacity using smart trailer technology.


A national truckload carrier running headhauls for a major beer distributor sought to improve trailer utilization across its Midwest operations. By leveraging Road Ready’s Track & Trace system and cargo sensors, the carrier gained critical insights into fleet efficiency. The results led to route modifications, better load consolidation, and a 16% increase in operational efficiency.
Identifying underutilized trailers
Managing a 750+ trailer fleet requires precision and visibility. The carrier wanted to understand real-world cargo utilization and identify opportunities to reduce empty space, optimize deliveries, and improve trailer efficiency. Without detailed cargo data, making informed decisions on trailer use and route planning was a challenge.
Real-Time Cargo Visibility for Better Decision Making
The carrier equipped trailers with Road Ready’s volumetric cargo sensors to track cargo levels and utilized geofencing at the brewhouse/home base to analyze trailer loads before departure.
With 90 days of cargo data, Road Ready provided clear visibility into trailer capacity trends.
What they found:
Average trailer capacity
utilization was just 66.82%
Identified opportunities for
route and load consolidation
Enabled data-driven adjustments
to increase efficiency
Double-digit operational
efficiency gains
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- Load Consolidation: Reducing the number of underutilized trailers in rotation
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- Route Modifications: Optimizing deliveries to maximize capacity
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- Operational Efficiencies: Leading to an estimated 16% improvement in efficiency
By using data instead of guesswork, the carrier transformed how it managed trailer capacity —ultimately increasing fleet productivity and reducing unnecessary hauls.

Optimize Your Fleet with Road Ready
See for yourself how Road Road can help maximize efficiency across your fleet.
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Testimonials
With Road Ready, we caught this failing bearing way ahead of true failure — and that’s a significant cost savings.
Mike Jeffress
VP of Maintenance
Maverick Transportation
You guys have a hell of a good customer service team. If I have an issue… you guys stuck with me until we get it fixed.
John M.
Connellsville, PA
Road Ready opened our eyes as far as having real-time visibility into our trailers anywhere across the United States.
Jarit C.
Nashville, TN